Every Thread
Tells a Story
Our Story Section

Our Story

We Weave Stories into Every Handmade Rug

Contemporary Designs, Traditional Craftsmanship

At Hasida Rugs Collection, we think rugs as more than decor — they are living art that define spaces. Our collection spans from cutting-edge and modern patterns to classic and tribal treasures crafted to bring style, coziness and luxury to homes, hotels and businesses across the globe.

Our journey starts in Bhadohi–Mirzapur, the famous "Carpet City of India"where making rugs has been a cherished custom for ages. The founder of Hasida Rugs Collection deep has roots in this region, with family members who've long been involved in creating rugs. He has over ten years of work experience, but his understanding and ideas come from a surrounded by looms, colors, and designs — keeping alive a tradition that has defined his community for hundreds of years.

All our rugs come from our Bhadohi workshop, where expert craftspeople mix old-school methods with new ideas. We make everything ourselves and ensure top-notch quality, eco-friendliness and fair work practices. This approach allows us to deliver rugs that bring tradition and timeless design to homes, hotels, and businesses worldwide. When you get a Hasida rug, you're not just buying something to cover your floor — you're adding a story of tradition, craftsmanship and timeless design to your space.

Craftsmanship & Process

Our Craftsmanship & Process

From Artisan Hands to Your Home's Heart

1

Design Inspiration

Each handmade rug design reflects the harmony of tradition, natural elements and contemporary living.

Design Inspiration
2

Hand-Tufting Excellence

Skilled artisans use traditional hand-tufting techniques, ensuring durability and luxury.

Hand-Tufting
3

Quality Materials

Crafted with authentic Indian materials, combining ethical sourcing with enduring comfort.

Quality Materials
4

Finishing Touches

Each rug undergoes detailed finishing, trimming, and inspection for flawless results.

Finishing Touches
Design Process
Hand-Tufting
Materials
Finishing
1

Design Inspiration

Each handmade rug design reflects the harmony of tradition, natural elements and contemporary living, brought together in every unique rug.

2

Hand-Tufting Excellence

Skilled artisans use traditional hand-tufting techniques to ensure durability and luxury. Each tuft is carefully placed by master craftsmen with decades of experience.

3

Quality Materials

Crafted with authentic Indian materials, our rugs combine ethical sourcing with lasting comfort. Using ethically gathered Indian wool and cotton, we deliver quality you can trust.

4

Finishing Touches

Every rug is carefully finished, trimmed and inspected, passed through a strict quality control process to ensure premium handmade rugs reach your home.

Hasida Global Reach

Where Heritage Meets the Globe

Preserving heritage, embracing a global journey

At Hasida Rugs Collection, craftsmanship is more than a skill — it’s a legacy lovingly passed down through generations of master artisans. Our Indian-made handmade rugs, traditional rugs and bespoke carpets embody the finest materials, meticulous artistry and cultural heritage, blending timeless tradition with sophisticated design. Thoughtfully created to complement elegant interiors across the globe, each rug delivers enduring sophistication, unmatched durability, exceptional comfort and a rich, authentic touch of heritage that transforms spaces with warmth, elegance, story and true artisanal beauty.

World map showing global reach
Why Choose Us - Hasida Rugs

Why Choose Us?

Craftsmanship Icon

Unmatched Craftsmanship

Each rug is meticulously hand-tufted by expert artisans, blending time-honored techniques with contemporary designs to create exquisite, high-end rugs.

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Transparent Crafting

Our rugs are crafted with a commitment to sustainability and ethical practices, ensuring responsible production at every step.

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Direct Manufacturing

With our own state-of-the-art production facility in India, we maintain rigorous quality control to deliver flawless craftsmanship in every rug.

Heritage Icon

Rich Heritage of Artistry

Drawing on centuries of rug-making tradition, we fuse rich cultural heritage with modern design to create timeless pieces that reflect both artistry and craftsmanship

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Tailored to Your Vision

We specialize in crafting customizable rug designs, allowing you to personalize your rug to perfectly complement your style and dream space.

Integrity Icon

Integrity & Satisfaction

With decades of expertise, a commitment to ethical practices and a focus on customer satisfaction, we've earned your trust.

Craftsmanship Icon

Unmatched Craftsmanship

Each rug is meticulously hand-tufted by expert artisans, blending time-honored techniques with contemporary designs to create exquisite, high-end pieces.

Transparency Icon

Transparent Crafting

Our rugs are crafted with a commitment to sustainability and ethical practices, ensuring responsible production at every step.

Manufacturing Icon

Direct Manufacturing

With our own state-of-the-art production facility in India, we maintain rigorous quality control to deliver flawless craftsmanship in every piece.

Heritage Icon

Rich Heritage of Artistry

Drawing on centuries of rug-making tradition, we fuse rich cultural heritage with modern design to create timeless pieces that reflect both artistry and craftsmanship

Customization Icon

Tailored to Your Vision

We specialize in crafting customizable rug designs, allowing you to personalize your rug to perfectly complement your style and dream space.

Integrity Icon

Integrity & Satisfaction

With decades of expertise, a commitment to ethical practices and a focus on customer satisfaction, we've earned your trust.

Frequently Asked Questions

How do I know if a rug is handmade or machine-made?

IIt is easy. Best way is to checking the back and overall finish of the rug. Handmade rugs usually show natural knot variations and woven fringes that feel part of the structure. Machine-made rugs come from bulk production, with uniform backing, consistent patterns and fringes often stitched or glued on.

How can you tell if a rug is good quality?

Good-quality rugs feel balanced in weight, have clear pattern definition and fine finishing along the edges. In handmade rugs, quality is reflected in clean knot work, even texture and how naturally the fibers sit. Overall appearance, not shine or thickness alone, is the key indicator.

How long do handmade rugs last?

Handmade rugs are valued for their lasting appeal rather than a fixed lifespan. Because they are crafted with traditional techniques and natural materials, they age gracefully and often maintain their character over time. With proper care, they remain visually rich and functional for everyday living spaces.

How much does it cost to clean a handmade wool rug?

Cleaning costs vary based on rug size, construction and level of care required. Handmade wool rugs are best cleaned by professionals who specialize in natural fibers. Pricing depends on handling method rather than standard carpet rates, since handmade rugs require gentle, fiber- safe cleaning processes.

Can I use a vacuum on my handmade rug?

Yes, vacuuming is generally safe and advisable when done gently. Use a low-suction setting and avoid aggressive brush rolls, especially near fringes. Regular light vacuuming helps maintain surface cleanliness without disturbing the handmade structure or natural texture of the rug.

Are handmade rugs worth it?

Handmade rugs are often chosen for their artistic value, cultural connection and visual depth. Unlike mass-produced options, each handmade rug offers individuality and craftsmanship that elevates a space. For buyers who value design authenticity and refined interiors, handmade rugs are considered a meaningful investment.

What quality checks do you perform before shipping rugs?

Before shipping, handmade rugs typically go through multiple checks including size accuracy, color consistency, surface finish and alignment of edges. Each rug is reviewed to ensure it meets design specifications and presentation standards before packing, especially for international buyers in the USA and UK.

What are natural dyes and why do they matter in handmade rugs?

Natural dyes are derived from plants, minerals and other organic sources. In handmade rugs, they matter because they create softer, more layered color tones that age beautifully. Natural dyes enhance the artistic feel of a rug and align with old traditional weaving practices.

Can you create custom handmade rugs based on my design or room photos?

Yes, custom handmade rugs can be developed using design references, sketches or room photos. Buyers can customize size, colors, patterns and textures to suit their specific choice and spaces. Our designers in Bhadohi regularly translate visual concepts into made-to-order rugs for real interiors.

Authentic Indian Handmade Rugs Delivered to UK, USA & Middle East Homes

You know what started this journey for us? Everywhere we looked, we saw machine-made rugs being sold as "handmade." It didn't feel right to us. The real handmade rugs – the ones you can feel the difference in – come from Bhadohi-Mirzapur, India's carpet capital, where families have been weaving for generations.

Each piece they create carries a story, a tradition and a kind of care you simply can't get from a factory. The moment you touch one, you'll know what we mean. It's not just a rug – it's something that makes your home feel warmer, more personal and more you.

And the best part? These rugs are made to last, becoming part of your home's journey for years, even decades. So whether you're decorating a cozy flat in London, a modern loft in New York or a villa in Dubai, we'd love to connect you with the artisans keeping this beautiful craft alive.